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       <dc:date>Thu, 16 Feb 2012 15:46:54</dc:date>
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        <title>Marketing VoxJetBlue Adds Personalized, Navigation-friendly Features in Mobile App</title>
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        <description>JetBlue Airways has redesigned its e-commerce and m-commerce sites with the specific goal of making it easier for travelers to book a flight—the travel industry’s retail equivalent of an easy payment process.</description>
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        <dc:date>Fri, 03 Feb 2012 06:00:00</dc:date>
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        <title>Internet RetailerJetBlue unveils redesigned ecommerce and mcommerce sites</title>
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        <description>In what it’s calling a “digital refresh,” airline JetBlue Airways today launched newly redesigned e-commerce and m-commerce sites, aiming to make it easier for travelers to book a flight on the go and find information such as maps to airports and driving conditions.</description>
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        <title>Retail TouchPointsDavid&amp;rsquo;s Bridal Releases Mobile Optimized Site To Reach Tech-Savvy Brides-To-Be</title>
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        <description>Now that smartphones are ubiquitous, it’s no longer outlandish for consumers to browse, research and/or buy on their Android, iPhone or tablet devices. </description>
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        <dc:date>Tue, 24 Jan 2012 06:00:00</dc:date>
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        <title>  The eTail Blog    3 Steps to Better Optimize Your Tablet Strategy&amp;nbsp;  </title>
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        <description>A guest post for The eTail Blog from Usablenet Head of Platform Strategy Jason Taylor</description>
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        <dc:date>Mon, 23 Jan 2012 06:00:00</dc:date>
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        <title>  Mobile Commerce Daily    David's Bridal Aims to Bolster Wedding Sales via Mobile Site Launch  </title>
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        <description>Bridal retailer David’s Bridal has rolled out a new mobile site that lets consumers browse and buy gowns while on the go.
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        <dc:date>Mon, 09 Jan 2012 06:00:00</dc:date>
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        <title>Internet RetailingO2 embraces proper mobile commerce with its own m-web sales channel</title>
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        <description>Ironic as it may seem, mobile operator O2 has only just embraced m-retailing for its own customers with the roll out of specially designed m-web pages that let customers purchase mobile phone accessories on the go on all web-enabled phones.</description>
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        <dc:date>Fri, 23 Dec 2011 06:00:00</dc:date>
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        <title>Mobile Commerce DailyAshford.com aims to increase sales via mobile site</title>
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        <description>Watch and jewelry retailer Ashford.com is aiming to increase its sales this holiday season via a new mobile-optimized, commerce-enabled site.</description>
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        <dc:date>Fri, 23 Dec 2011 06:00:00</dc:date>
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        <title>Mobile Commerce DailyAshford.com aims to increase sales via mobile site</title>
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        <description></description>
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        <dc:date>Mon, 19 Dec 2011 06:00:00</dc:date>
        <dc:source>http://usablenet.com</dc:source>
        <title>TnoozBeyond the app and mobile web strategy -- what else should brands do with mobile?</title>
        <link>http://usablenet.com//tnoozbeyond-the-app-and-mobile-web-strategy----what-else-should-brands-do-with-mobile-/</link>
        <description>Because travelers are inherently “mobile”, it’s natural that travel companies have been early adopters in mobile, often blazing the trail in the mobile industry.
They were the first to have a transactional mobile site, first to leverage mobile apps, first to reach a global audience, and so forth.</description>
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        <dc:date>Fri, 16 Dec 2011 06:00:00</dc:date>
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        <title>The DrumJohn Lewis launches new iPhone app</title>
        <link>http://usablenet.com//the-drumjohn-lewis-launches-new-iphone-app/</link>
        <description>John Lewis today launched its new iPhone app, following the retailer’s announcement last month that it will provide free wi-fi in all of its stores.</description>
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        <dc:date>Thu, 08 Dec 2011 06:00:00</dc:date>
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        <title>Retail TouchPointsDollar Tree Introduces Optimized Mobile Commerce Site to Improve Site Navigation</title>
        <link>http://usablenet.com//retail-touchpointsdollar-tree-introduces-optimized-mobile-commerce-site-to-improve-site-navigation/</link>
        <description>National discount retailer Dollar Tree recently launched an optimized mobile commerce site to enable shoppers to make purchases via their smartphones.</description>
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        <dc:date>Mon, 05 Dec 2011 06:00:00</dc:date>
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        <title>RIS News4 Ways to Make Mobile Site User-Friendly for the Holidays</title>
        <link>http://usablenet.com//ris-news4-ways-to-make-mobile-site-user-friendly-for-the-holidays/</link>
        <description>Mobile commerce is exploding due to the growing number of consumers who are turning to their smartphones to browse, research and purchase products. However, it is over the holidays when we see an extreme spike in activity on mobile devices as a result of last-minute shopping and traveling. </description>
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        <dc:date>Fri, 02 Dec 2011 06:00:00</dc:date>
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        <title>BizReport    M&amp;amp;S and Tesco top global m-commerce rankings    </title>
        <link>http://usablenet.com//bizreport----m-amp-s-and-tesco-top-global-m-commerce-rankings/</link>
        <description>British retailers make up three of the four top-ranked m-commerce sites in Keynote System's latest Mobile Retail Index World Edition. All three are powered by mobile platform firm Usablenet.</description>
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        <dc:date>Wed, 30 Nov 2011 06:00:00</dc:date>
        <dc:source>http://usablenet.com</dc:source>
        <title>Mobile Commerce DailyLacoste ramps up mcommerce strategy via new mobile site</title>
        <link>http://usablenet.com//mobile-commerce-dailylacoste-ramps-up-mcommerce-strategy-via-new-mobile-site/</link>
        <description>Lacoste is letting fashion-savvy consumers browse and buy the season’s latest looks via a new mobile-optimized site.</description>
    </item>
    <item rdf:about="http://usablenet.com//internet-retailerone-vendor-hosts-four-of-the-top-five-retailers-on-mobile-performance-index/">
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        <dc:date>Tue, 29 Nov 2011 06:00:00</dc:date>
        <dc:source>http://usablenet.com</dc:source>
        <title>Internet RetailerOne vendor hosts four of the top five retailers on mobile performance index</title>
        <link>http://usablenet.com//internet-retailerone-vendor-hosts-four-of-the-top-five-retailers-on-mobile-performance-index/</link>
        <description>M-commerce technology provider Usablenet Inc. is the power behind the throne of the top performers on this week’s Keynote Mobile Commerce Performance Index. Four of the top five retailers on the index—Dell Inc., Walgreen Co., CVS Caremark Corp. and Victoria’s Secret Direct—are Usablenet clients.</description>
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    <item rdf:about="http://usablenet.com//mobile-marketermassachusetts-bay-transit-authority-enhances-mobile-site-for-easier-access-to-information/">
        <dc:format>text/html</dc:format>
        <dc:date>Tue, 29 Nov 2011 06:00:00</dc:date>
        <dc:source>http://usablenet.com</dc:source>
        <title>Mobile MarketerMassachusetts Bay Transit Authority enhances mobile site for easier access to information</title>
        <link>http://usablenet.com//mobile-marketermassachusetts-bay-transit-authority-enhances-mobile-site-for-easier-access-to-information/</link>
        <description>The Massachusetts Bay Transit Authority has rolled out a new mobile-optimized site to let consumers stay on top of transportation information.</description>
    </item>
    <item rdf:about="http://usablenet.com//biz-reportusablenet--mobile-trafic-heavier-on-thanksgiving-than-black-friday/">
        <dc:format>text/html</dc:format>
        <dc:date>Mon, 28 Nov 2011 06:00:00</dc:date>
        <dc:source>http://usablenet.com</dc:source>
        <title>Biz ReportUsablenet: Mobile Trafic heavier on Thanksgiving than Black Friday</title>
        <link>http://usablenet.com//biz-reportusablenet--mobile-trafic-heavier-on-thanksgiving-than-black-friday/</link>
        <description>New figures released by mobile platform firm Usablenet underscore the need for retailers to have mobile-optimized websites.</description>
    </item>
    <item rdf:about="http://usablenet.com//it-business-edgescaling-your-mobile-presence-for-a-global-audience/">
        <dc:format>text/html</dc:format>
        <dc:date>Mon, 28 Nov 2011 06:00:00</dc:date>
        <dc:source>http://usablenet.com</dc:source>
        <title>IT Business EdgeScaling Your Mobile Presence for a Global Audience</title>
        <link>http://usablenet.com//it-business-edgescaling-your-mobile-presence-for-a-global-audience/</link>
        <description>As consumer adoption of smartphones continues its meteoric rise, organizations are now confronted with the challenge of developing a comprehensive mobile strategy that reaches a new generation of global consumers who are increasingly using the mobile Web as a primary gateway to the Internet.</description>
    </item>
    <item rdf:about="http://usablenet.com//mobile-commerce-dailyoriental-trading-co--introduces-mobile-site-for-seamless-on-the-go-shopping/">
        <dc:format>text/html</dc:format>
        <dc:date>Mon, 28 Nov 2011 06:00:00</dc:date>
        <dc:source>http://usablenet.com</dc:source>
        <title>Mobile Commerce DailyOriental Trading Co. introduces mobile site for seamless on-the-go shopping</title>
        <link>http://usablenet.com//mobile-commerce-dailyoriental-trading-co--introduces-mobile-site-for-seamless-on-the-go-shopping/</link>
        <description>Catalog and online retailer Oriental Trading Co. recently launched a mobile site in time for the holidays to make it easy for on-the-go shoppers to purchase party supplies and gift items.</description>
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    <item rdf:about="http://usablenet.com//portfoliothanksgiving-weekend-retail-by-the-numbers/">
        <dc:format>text/html</dc:format>
        <dc:date>Mon, 28 Nov 2011 06:00:00</dc:date>
        <dc:source>http://usablenet.com</dc:source>
        <title>PortfolioThanksgiving Weekend Retail by the Numbers</title>
        <link>http://usablenet.com//portfoliothanksgiving-weekend-retail-by-the-numbers/</link>
        <description>Analysts have been predicting holiday sales increases of 3 percent for the 2011 holiday season—and they’re sticking to those forecasts—but there’s no denying that Black Friday started the season off with a lot of swagger.</description>
    </item>
    <item rdf:about="http://usablenet.com//econsultancymobile-traffic-increases-160--over-thanksgiving/">
        <dc:format>text/html</dc:format>
        <dc:date>Mon, 28 Nov 2011 06:00:00</dc:date>
        <dc:source>http://usablenet.com</dc:source>
        <title>eConsultancyMobile traffic increases 160% over Thanksgiving</title>
        <link>http://usablenet.com//econsultancymobile-traffic-increases-160--over-thanksgiving/</link>
        <description>The statistics from mobile platform company Usablenet show that traffic was actually heavier on Thanksgiving day than on ‘Black Friday’, which is traditionally seen as the busiest shopping day.</description>
    </item>
    <item rdf:about="http://usablenet.com//techcrunchthanksgiving---black-friday-mobile-traffic-up-60--from-2010/">
        <dc:format>text/html</dc:format>
        <dc:date>Sat, 26 Nov 2011 06:00:00</dc:date>
        <dc:source>http://usablenet.com</dc:source>
        <title>TechCrunchThanksgiving + Black Friday Mobile Traffic up 60% from 2010</title>
        <link>http://usablenet.com//techcrunchthanksgiving---black-friday-mobile-traffic-up-60--from-2010/</link>
        <description>Mobile is growing as a medium for ecommerce, with users sourcing deals from their phones and tablets before visiting physical stores according to a new study by Usablenet, The company which powers mobile sites for 100 top U.S. retailers including JCPenney, Aeropostale, and REI tracked 18 million page views and 1 million mobile users over Thanksgiving and Black Friday.</description>
    </item>
    <item rdf:about="http://usablenet.com//internet-retailercvs-adds-an-easy-refill-option-to-its-apps/">
        <dc:format>text/html</dc:format>
        <dc:date>Tue, 22 Nov 2011 06:00:00</dc:date>
        <dc:source>http://usablenet.com</dc:source>
        <title>Internet RetailerCVS adds an easy refill option to its apps</title>
        <link>http://usablenet.com//internet-retailercvs-adds-an-easy-refill-option-to-its-apps/</link>
        <description>Customers of CVS/pharmacy who own a smartphone no longer have to traipse to the druggist to refill their prescriptions. CVS recently updated its iPhone and Android apps so that simply holding the smartphone’s camera above the bar code on the prescription bottle will send the refill notification to the user’s preferred CVS store.</description>
    </item>
    <item rdf:about="http://usablenet.com//mobile-commerce-dailytop-10-mobile-commerce-enabled-web-sites-of-2011/">
        <dc:format>text/html</dc:format>
        <dc:date>Thu, 17 Nov 2011 06:00:00</dc:date>
        <dc:source>http://usablenet.com</dc:source>
        <title>Mobile Commerce DailyTop 10 mobile commerce-enabled Web sites of 2011</title>
        <link>http://usablenet.com//mobile-commerce-dailytop-10-mobile-commerce-enabled-web-sites-of-2011/</link>
        <description>Retailers understand the importance of having a mobile commerce-enabled site that does more than just give store hours and locations, with functionality such as personalization, social media and SMS integration, mobile coupons and video playing a big role on the mobile Web in 2011.</description>
    </item>
    <item rdf:about="http://usablenet.com//digital-transactionsxoom-launches-a-mobile-site-to-further-streamline-online-remittances/">
        <dc:format>text/html</dc:format>
        <dc:date>Tue, 15 Nov 2011 06:00:00</dc:date>
        <dc:source>http://usablenet.com</dc:source>
        <title>Digital TransactionsXoom Launches a Mobile Site to Further Streamline Online Remittances</title>
        <link>http://usablenet.com//digital-transactionsxoom-launches-a-mobile-site-to-further-streamline-online-remittances/</link>
        <description>Xoom Corp., a 10-year-old service that lets U.S. users send money online to persons in 30 countries, on Monday introduced a mobile version of its service. The new Web site, optimized for the mobile Web, works with any mobile device with a browser and an Internet connection.</description>
    </item>
    <item rdf:about="http://usablenet.com//ris-newszales-uses-mobile-to-link-to-all-channels/">
        <dc:format>text/html</dc:format>
        <dc:date>Wed, 09 Nov 2011 06:00:00</dc:date>
        <dc:source>http://usablenet.com</dc:source>
        <title>RIS NewsZales Uses Mobile to Link to All Channels</title>
        <link>http://usablenet.com//ris-newszales-uses-mobile-to-link-to-all-channels/</link>
        <description>Jewelry retailer Zales rolled out a mobile-optimized storefront to better address the needs of its on-the-go customers.</description>
    </item>
    <item rdf:about="http://usablenet.com//forbessupporting-your-brand-on-screens-from-1-to-100-inches/">
        <dc:format>text/html</dc:format>
        <dc:date>Wed, 09 Nov 2011 06:00:00</dc:date>
        <dc:source>http://usablenet.com</dc:source>
        <title>ForbesSupporting Your Brand On Screens From 1 To 100 Inches</title>
        <link>http://usablenet.com//forbessupporting-your-brand-on-screens-from-1-to-100-inches/</link>
        <description>Picture the new digital-savvy American consumer walking through Times Square. When a cool item on an interactive promotion catches their eye, they want to whip out their smartphone, take a picture of the item, and be immediately directed to a page with product information where they can buy, share with friends, write a review and send a tweet.</description>
    </item>
    <item rdf:about="http://usablenet.com//social-commerce-todaysocial-commerce-platform-overview--usablenet--ndash--social--mobile-and-more/">
        <dc:format>text/html</dc:format>
        <dc:date>Wed, 02 Nov 2011 05:00:00</dc:date>
        <dc:source>http://usablenet.com</dc:source>
        <title>Social Commerce TodaySocial Commerce Platform Overview: Usablenet &amp;ndash; Social, Mobile and More</title>
        <link>http://usablenet.com//social-commerce-todaysocial-commerce-platform-overview--usablenet--ndash--social--mobile-and-more/</link>
        <description>Usablenet is a leading mobile and multi-channel platform company that serves 25% of Fortune 1000 companies including FedEx, British Airways, Target, Delta, Nestle, Marriott and Nissan. Overall, the company claims more than 300 clients in its roster.</description>
    </item>
    <item rdf:about="http://usablenet.com//internet-retailerbuycostumes-com-scares-up-an-m-commerce-site-in-time-for-halloween/">
        <dc:format>text/html</dc:format>
        <dc:date>Thu, 20 Oct 2011 05:00:00</dc:date>
        <dc:source>http://usablenet.com</dc:source>
        <title>Internet RetailerBuyCostumes.com scares up an m-commerce site in time for Halloween</title>
        <link>http://usablenet.com//internet-retailerbuycostumes-com-scares-up-an-m-commerce-site-in-time-for-halloween/</link>
        <description>15% of all web traffic at BuyCostumes.com is coming from mobile devices. BuySeasons Inc., which operates the e-commerce site, concluded a few months ago that it was time to provide these shoppers a way to search, browse and buy optimized for smartphones. And it needed to get a mobile commerce site up and running fast as the peak shopping season of Halloween was fast approaching.</description>
    </item>
    <item rdf:about="http://usablenet.com//internet-retailershopnbc-com-turns-smartphones-into-portable-tvs/">
        <dc:format>text/html</dc:format>
        <dc:date>Thu, 13 Oct 2011 05:00:00</dc:date>
        <dc:source>http://usablenet.com</dc:source>
        <title>Internet RetailerShopNBC.com turns smartphones into portable TVs</title>
        <link>http://usablenet.com//internet-retailershopnbc-com-turns-smartphones-into-portable-tvs/</link>
        <description>TV and online retailer ShopNBC.com has taken its iPhone and Android mobile apps to the next level by incorporating live television broadcast video streaming technology. </description>
    </item>
    <item rdf:about="http://usablenet.com//internet-retailerare-you-ready-for-a-mobile-thanksgiving-/">
        <dc:format>text/html</dc:format>
        <dc:date>Tue, 04 Oct 2011 05:00:00</dc:date>
        <dc:source>http://usablenet.com</dc:source>
        <title>Internet RetailerAre you ready for a mobile Thanksgiving?</title>
        <link>http://usablenet.com//internet-retailerare-you-ready-for-a-mobile-thanksgiving-/</link>
        <description>Pass the gravy and the smartphone. It turns out Thanksgiving Day, the day before the so-called Black Friday bricks-and-mortar shopping melee, is a big day for mobile shopping, according to m-commerce technology provider Usablenet Inc. After five Thanksgivings—the company has been providing services since 2000—with scores of retailer and travel company clients, it reports an average 200% increase in traffic on Thanksgiving to m-commerce sites compared with traffic on a typical day.</description>
    </item>
    <item rdf:about="http://usablenet.com//mobile-marketingneal-s-yard-remedies-launches-mobile-site/">
        <dc:format>text/html</dc:format>
        <dc:date>Thu, 29 Sep 2011 05:00:00</dc:date>
        <dc:source>http://usablenet.com</dc:source>
        <title>Mobile MarketingNeal's Yard Remedies Launches Mobile Site</title>
        <link>http://usablenet.com//mobile-marketingneal-s-yard-remedies-launches-mobile-site/</link>
        <description>Neal’s Yard Remedies has launched a mobile-optimised website. The site, created by Usablenet, is a streamlined version of the Neal’s Yard Remedies website that is optimised for all web-enabled mobile phones.</description>
    </item>
    <item rdf:about="http://usablenet.com//computer-weeklyboots-launches-mobile-site-to-expand-multichannel-offerings/">
        <dc:format>text/html</dc:format>
        <dc:date>Mon, 26 Sep 2011 05:00:00</dc:date>
        <dc:source>http://usablenet.com</dc:source>
        <title>Computer WeeklyBoots Launches Mobile Site to Expand Multichannel Offerings</title>
        <link>http://usablenet.com//computer-weeklyboots-launches-mobile-site-to-expand-multichannel-offerings/</link>
        <description>The Boots mobile site uses a mobile platform provided by Usablenet and is a streamlined version of the retailer's website, which can be accessed from any web-enabled mobile device. The site has achieved 300,000 unique visitors since it launched in August.</description>
    </item>
    <item rdf:about="http://usablenet.com//auto-remarketingadesa-takes-bidding-and-buying-process-to-smartphones-for-dealers/">
        <dc:format>text/html</dc:format>
        <dc:date>Wed, 21 Sep 2011 05:00:00</dc:date>
        <dc:source>http://usablenet.com</dc:source>
        <title>Auto RemarketingADESA Takes Bidding and Buying Process to Smartphones for Dealers</title>
        <link>http://usablenet.com//auto-remarketingadesa-takes-bidding-and-buying-process-to-smartphones-for-dealers/</link>
        <description>Since the majority of dealers have smartphones nowadays, ADESA on Tuesday announced the creation of a mobile solution for its U.S.-based and Canada-based websites.</description>
    </item>
    <item rdf:about="http://usablenet.com//retail-touchpointszales-rolls-out-new-mobile-storefront-to-create-a-seamless-browsing-experience/">
        <dc:format>text/html</dc:format>
        <dc:date>Sun, 11 Sep 2011 05:00:00</dc:date>
        <dc:source>http://usablenet.com</dc:source>
        <title>Retail TouchPointsZales Rolls Out New Mobile Storefront To Create A Seamless Browsing Experience</title>
        <link>http://usablenet.com//retail-touchpointszales-rolls-out-new-mobile-storefront-to-create-a-seamless-browsing-experience/</link>
        <description>Jewelry and diamond retailer Zales has rolled out a mobile-optimized storefront to better address the needs of its on-the-go customers. </description>
    </item>
    <item rdf:about="http://usablenet.com//venturebeathtml5-and-native-apps--a-winning-mobile-strategy/">
        <dc:format>text/html</dc:format>
        <dc:date>Thu, 25 Aug 2011 05:00:00</dc:date>
        <dc:source>http://usablenet.com</dc:source>
        <title>VentureBeatHTML5 and native apps: A winning mobile strategy</title>
        <link>http://usablenet.com//venturebeathtml5-and-native-apps--a-winning-mobile-strategy/</link>
        <description>As smartphones continue their exponential growth and consumers get increasingly comfortable with using them to book travel, conduct research and make purchases, it’s essential for organizations to leverage next-generation mobile technologies into their overall marketing efforts.</description>
    </item>
    <item rdf:about="http://usablenet.com//internet-retailinguk-retailers-the-speedy-leaders-of-the-mobile-retailing-pack--finds-global-study/">
        <dc:format>text/html</dc:format>
        <dc:date>Wed, 24 Aug 2011 05:00:00</dc:date>
        <dc:source>http://usablenet.com</dc:source>
        <title>Internet RetailingUK retailers the speedy leaders of the mobile retailing pack, finds global study</title>
        <link>http://usablenet.com//internet-retailinguk-retailers-the-speedy-leaders-of-the-mobile-retailing-pack--finds-global-study/</link>
        <description>UK retailers’ mobile web offerings have topped both the download speed and availability charts in July out of 24 top retail mobile sites across eight countries monitored by Keynote Systems. Next achieved the fastest average time of 4.80 seconds and John Lewis an impressive 100% availability for the month.</description>
    </item>
    <item rdf:about="http://usablenet.com//mobile-marketerfast-park-introduces-mobile-optimized-site-for-consumer-convenience/">
        <dc:format>text/html</dc:format>
        <dc:date>Thu, 11 Aug 2011 05:00:00</dc:date>
        <dc:source>http://usablenet.com</dc:source>
        <title>Mobile MarketerFast-Park introduces mobile optimized site for consumer convenience</title>
        <link>http://usablenet.com//mobile-marketerfast-park-introduces-mobile-optimized-site-for-consumer-convenience/</link>
        <description>Off-site parking facilities company Fast Park has debuted a mobile-optimized site that lets consumers browse parking rates and amenities.</description>
    </item>
    <item rdf:about="http://usablenet.com//website-magazineusablenet-powers-new-facebook-store/">
        <dc:format>text/html</dc:format>
        <dc:date>Sun, 07 Aug 2011 05:00:00</dc:date>
        <dc:source>http://usablenet.com</dc:source>
        <title>Website MagazineUsablenet powers new facebook store</title>
        <link>http://usablenet.com//website-magazineusablenet-powers-new-facebook-store/</link>
        <description>Aéropostale has joined forces with technology platform provider Usablenet, a company that focuses on multi-channel customer engagement, for a fully-integrated online store on Facebook.</description>
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    <item rdf:about="http://usablenet.com//inside-retailaeropostale-launches-facebook-store/">
        <dc:format>text/html</dc:format>
        <dc:date>Tue, 02 Aug 2011 05:00:00</dc:date>
        <dc:source>http://usablenet.com</dc:source>
        <title>Inside RetailAeropostale launches Facebook store</title>
        <link>http://usablenet.com//inside-retailaeropostale-launches-facebook-store/</link>
        <description>Aeropostale, the mall-based US specialty retailer of casual apparel for young women and men, has launched a fully integrated Facebook Store. </description>
    </item>
    <item rdf:about="http://usablenet.com//scribbalaeropostale-launches-fully-integrated-facebook-store--share-products-and-purchases-with-friends/">
        <dc:format>text/html</dc:format>
        <dc:date>Mon, 01 Aug 2011 05:00:00</dc:date>
        <dc:source>http://usablenet.com</dc:source>
        <title>ScribbalAeropostale Launches Fully Integrated Facebook Store, Share Products And Purchases With Friends</title>
        <link>http://usablenet.com//scribbalaeropostale-launches-fully-integrated-facebook-store--share-products-and-purchases-with-friends/</link>
        <description>Clothing retailer Aeropostale has announced the launch of its fully integrated Facebook store, which allows you to browse and purchase items from the company’s entire online catalog. In addition, you can Like and share products and purchases from the store with your Facebook friends.</description>
    </item>
    <item rdf:about="http://usablenet.com//apparel-magazineaeropostale-jumps-into-the-f-commerce-game/">
        <dc:format>text/html</dc:format>
        <dc:date>Mon, 01 Aug 2011 05:00:00</dc:date>
        <dc:source>http://usablenet.com</dc:source>
        <title>Apparel MagazineAeropostale Jumps Into the F-Commerce Game</title>
        <link>http://usablenet.com//apparel-magazineaeropostale-jumps-into-the-f-commerce-game/</link>
        <description>NYC-based apparel retailer Aéropostale, Inc. has launched a fully integrated Facebook Store, powered by Usablenet’s technology platform, that combines shopping and social media and extends full e-commerce functionality to the Aéropostale Facebook community. </description>
    </item>
    <item rdf:about="http://usablenet.com//mobile-commerce-dailyaeropostale-rolls-out-android-app--relaunches-mobile-optimized-site-for-fashionable-shoppers/">
        <dc:format>text/html</dc:format>
        <dc:date>Mon, 01 Aug 2011 05:00:00</dc:date>
        <dc:source>http://usablenet.com</dc:source>
        <title>Mobile Commerce DailyAeropostale rolls out Android app, relaunches mobile-optimized site for fashionable shoppers</title>
        <link>http://usablenet.com//mobile-commerce-dailyaeropostale-rolls-out-android-app--relaunches-mobile-optimized-site-for-fashionable-shoppers/</link>
        <description>Aeropostale Inc. has rolled out an Android application that lets fashionable consumers shop their favorite looks no matter where they are.</description>
    </item>
    <item rdf:about="http://usablenet.com//internet-retailerretailers-on-average-return-mobile-search-results-in-9-7-seconds--keynote-finds/">
        <dc:format>text/html</dc:format>
        <dc:date>Wed, 27 Jul 2011 05:00:00</dc:date>
        <dc:source>http://usablenet.com</dc:source>
        <title>Internet RetailerRetailers on average return mobile search results in 9.7 seconds, Keynote finds</title>
        <link>http://usablenet.com//internet-retailerretailers-on-average-return-mobile-search-results-in-9-7-seconds--keynote-finds/</link>
        <description>Most consumers enter a mobile commerce web site through the home page, as opposed, for example, to coming in via a paid search or display ad, m-commerce experts say. This is why the time it takes for an m-commerce site home page to successfully load is key.</description>
    </item>
    <item rdf:about="http://usablenet.com//mobile-marketing-magazinenet-working/">
        <dc:format>text/html</dc:format>
        <dc:date>Mon, 25 Jul 2011 05:00:00</dc:date>
        <dc:source>http://usablenet.com</dc:source>
        <title>Mobile Marketing MagazineNet Working</title>
        <link>http://usablenet.com//mobile-marketing-magazinenet-working/</link>
        <description>DM: So Jason, give us the Usablenet story if you would please. </description>
    </item>
    <item rdf:about="http://usablenet.com//mobileretailsainsbury-s-launches-mobile-site/">
        <dc:format>text/html</dc:format>
        <dc:date>Thu, 21 Jul 2011 05:00:00</dc:date>
        <dc:source>http://usablenet.com</dc:source>
        <title>MobileRetailSainsbury's Launches Mobile Site</title>
        <link>http://usablenet.com//mobileretailsainsbury-s-launches-mobile-site/</link>
        <description>Sainsbury's has launched a mobile version of its general merchandise shopping website, allowing customers to shop for home and garden, appliances, technology, toys, games, sport and leisure products on their mobile devices.</description>
    </item>
    <item rdf:about="http://usablenet.com//tnoozhow-travel-became-a-barometer-for-wider-mobile-adoption/">
        <dc:format>text/html</dc:format>
        <dc:date>Wed, 20 Jul 2011 05:00:00</dc:date>
        <dc:source>http://usablenet.com</dc:source>
        <title>TnoozHow travel became a barometer for wider mobile adoption</title>
        <link>http://usablenet.com//tnoozhow-travel-became-a-barometer-for-wider-mobile-adoption/</link>
        <description>The travel industry has found itself as the benchmark for mobile, with early adopters among business travelers driving the overall market forward for other verticals.</description>
    </item>
    <item rdf:about="http://usablenet.com//marketing-magazinesainsbury-s-nbsp-transactional-nbsp-mobile-nbsp-site-nbsp-goes-nbsp-live/">
        <dc:format>text/html</dc:format>
        <dc:date>Mon, 18 Jul 2011 05:00:00</dc:date>
        <dc:source>http://usablenet.com</dc:source>
        <title>Marketing MagazineSainsbury's&amp;nbsp;transactional&amp;nbsp;mobile&amp;nbsp;site&amp;nbsp;goes&amp;nbsp;live</title>
        <link>http://usablenet.com//marketing-magazinesainsbury-s-nbsp-transactional-nbsp-mobile-nbsp-site-nbsp-goes-nbsp-live/</link>
        <description>Sainsbury's has launched a mobile version of its non-grocery, order-and-collect website, and plans to add groceries to the service &quot;soon&quot;.</description>
    </item>
    <item rdf:about="http://usablenet.com//computer-weeklysainsbury-rsquo-s-nbsp-debuts-nbsp-mobile-nbsp-shopping-nbsp-site/">
        <dc:format>text/html</dc:format>
        <dc:date>Mon, 18 Jul 2011 05:00:00</dc:date>
        <dc:source>http://usablenet.com</dc:source>
        <title>Computer WeeklySainsbury&amp;rsquo;s&amp;nbsp;debuts&amp;nbsp;mobile&amp;nbsp;shopping&amp;nbsp;site</title>
        <link>http://usablenet.com//computer-weeklysainsbury-rsquo-s-nbsp-debuts-nbsp-mobile-nbsp-shopping-nbsp-site/</link>
        <description>Retailer Sainsbury's has launched a mobile version of its website to extend its commerce platform to mobile device users.</description>
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    <item rdf:about="http://usablenet.com//mobile-commerce-dailyare-retailers-training-consumers-to-shop-on-mobile-/">
        <dc:format>text/html</dc:format>
        <dc:date>Fri, 15 Jul 2011 05:00:00</dc:date>
        <dc:source>http://usablenet.com</dc:source>
        <title>Mobile Commerce DailyAre retailers training consumers to shop on mobile?</title>
        <link>http://usablenet.com//mobile-commerce-dailyare-retailers-training-consumers-to-shop-on-mobile-/</link>
        <description>With the proliferation of mobile-optimized sites and applications, more retailers are using mobile to their advantage to not only drive consumers in-store, but also get them to gradually start making purchases via their device.</description>
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    <item rdf:about="http://usablenet.com//travolutionlocation-is-everything-for-the-mobile-travel-experience/">
        <dc:format>text/html</dc:format>
        <dc:date>Mon, 11 Jul 2011 05:00:00</dc:date>
        <dc:source>http://usablenet.com</dc:source>
        <title>TravolutionLocation is everything for the mobile travel experience</title>
        <link>http://usablenet.com//travolutionlocation-is-everything-for-the-mobile-travel-experience/</link>
        <description>The traveler is inherently mobile. And since travelers carry their mobile phones with them 24/7, smartphones have fast become their essential device for on-the-go communication, organization, and planning.</description>
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    <item rdf:about="http://usablenet.com//retail-touchpointscoach-implements-nbsp--mobile-site-to-further-integrate-its-online-offline-business/">
        <dc:format>text/html</dc:format>
        <dc:date>Fri, 08 Jul 2011 05:00:00</dc:date>
        <dc:source>http://usablenet.com</dc:source>
        <title>Retail TouchPointsCoach Implements&amp;nbsp; Mobile Site To Further Integrate Its Online-Offline Business</title>
        <link>http://usablenet.com//retail-touchpointscoach-implements-nbsp--mobile-site-to-further-integrate-its-online-offline-business/</link>
        <description>With a focus on maintaining the same upscale shopping experience as its traditional website, Coach has launched its first mobile commerce site, powered by Usablenet.</description>
    </item>
    <item rdf:about="http://usablenet.com//mobile-commerce-dailyl-l--bean-breaks-into-mobile-commerce-after-strong-consumer-demand/">
        <dc:format>text/html</dc:format>
        <dc:date>Thu, 07 Jul 2011 05:00:00</dc:date>
        <dc:source>http://usablenet.com</dc:source>
        <title>Mobile Commerce DailyL.L. Bean breaks into mobile commerce after strong consumer demand</title>
        <link>http://usablenet.com//mobile-commerce-dailyl-l--bean-breaks-into-mobile-commerce-after-strong-consumer-demand/</link>
        <description>L.L. Bean is letting consumers shop its entire inventory of outdoor gear and apparel brand via a new commerce-enabled mobile site that was designed after much demand.</description>
    </item>
    <item rdf:about="http://usablenet.com//chain-store-agel-l--nbsp-bean-nbsp-launches-nbsp-mobile-nbsp-commerce-nbsp-site/">
        <dc:format>text/html</dc:format>
        <dc:date>Thu, 07 Jul 2011 05:00:00</dc:date>
        <dc:source>http://usablenet.com</dc:source>
        <title>Chain Store AgeL.L.&amp;nbsp;Bean&amp;nbsp;launches&amp;nbsp;mobile&amp;nbsp;commerce&amp;nbsp;site</title>
        <link>http://usablenet.com//chain-store-agel-l--nbsp-bean-nbsp-launches-nbsp-mobile-nbsp-commerce-nbsp-site/</link>
        <description>L.L. Bean has launched a mobile commerce website that allows shoppers the ability to search, browse, purchase and read product ratings and reviews from any Internet-enabled mobile phone.</description>
    </item>
    <item rdf:about="http://usablenet.com//internet-retailertaking-mobile-commerce-to-the-great-outdoors/">
        <dc:format>text/html</dc:format>
        <dc:date>Wed, 06 Jul 2011 05:00:00</dc:date>
        <dc:source>http://usablenet.com</dc:source>
        <title>Internet RetailerTaking mobile commerce to the great outdoors</title>
        <link>http://usablenet.com//internet-retailertaking-mobile-commerce-to-the-great-outdoors/</link>
        <description>Outdoor gear and apparel retailer L.L. Bean Inc. has heard from customers for more than a year that they want a mobile site on which they can learn about products and shop the merchant’s entire inventory, a company spokeswoman says.</description>
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    <item rdf:about="http://usablenet.com//direct-marketing-newsl-l--bean-launches-mobile-commerce-page-nbsp-/">
        <dc:format>text/html</dc:format>
        <dc:date>Wed, 06 Jul 2011 05:00:00</dc:date>
        <dc:source>http://usablenet.com</dc:source>
        <title>Direct Marketing NewsL.L. Bean launches mobile commerce page&amp;nbsp;</title>
        <link>http://usablenet.com//direct-marketing-newsl-l--bean-launches-mobile-commerce-page-nbsp-/</link>
        <description>Outdoor apparel retailer L.L. Bean launched a mobile commerce website on July 7. The site, built on the Usablenet platform, is optimized for iPhone, Blackberry and Android devices.</description>
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    <item rdf:about="http://usablenet.com//internet-retailercoach-gets-in-the-mobile-commerce-game/">
        <dc:format>text/html</dc:format>
        <dc:date>Tue, 05 Jul 2011 05:00:00</dc:date>
        <dc:source>http://usablenet.com</dc:source>
        <title>Internet RetailerCoach gets in the mobile commerce game</title>
        <link>http://usablenet.com//internet-retailercoach-gets-in-the-mobile-commerce-game/</link>
        <description>Coach Inc. has launched a mobile commerce site that keeps the emphasis on searching the site and checking out while providing a highly visual experience.</description>
    </item>
    <item rdf:about="http://usablenet.com//mobile-commerce-dailycoach-enters-mcommerce-to-increase-sales/">
        <dc:format>text/html</dc:format>
        <dc:date>Fri, 01 Jul 2011 05:00:00</dc:date>
        <dc:source>http://usablenet.com</dc:source>
        <title>Mobile Commerce DailyCoach enters mcommerce to increase sales</title>
        <link>http://usablenet.com//mobile-commerce-dailycoach-enters-mcommerce-to-increase-sales/</link>
        <description>American designer Coach is targeting new and existing fashion-savvy consumers via a mobile-optimized site that lets them shop their favorite collections.</description>
    </item>
    <item rdf:about="http://usablenet.com//women-s-wear-dailycoach-launches-mobile-commerce/">
        <dc:format>text/html</dc:format>
        <dc:date>Thu, 30 Jun 2011 05:00:00</dc:date>
        <dc:source>http://usablenet.com</dc:source>
        <title>Women's Wear DailyCoach Launches Mobile Commerce</title>
        <link>http://usablenet.com//women-s-wear-dailycoach-launches-mobile-commerce/</link>
        <description>Coach, which boasts nearly 277,000 fans on Twitter and 2.1 million on Facebook — enters a new digital realm today: mobile commerce.</description>
    </item>
    <item rdf:about="http://usablenet.com//mobile-commerce-dailynew-york--amp--company-ramps-up-mcommerce-strategy-with-mobile-site/">
        <dc:format>text/html</dc:format>
        <dc:date>Wed, 22 Jun 2011 05:00:00</dc:date>
        <dc:source>http://usablenet.com</dc:source>
        <title>Mobile Commerce DailyNew York &amp;amp; Company ramps up mcommerce strategy with mobile site</title>
        <link>http://usablenet.com//mobile-commerce-dailynew-york--amp--company-ramps-up-mcommerce-strategy-with-mobile-site/</link>
        <description>New York &amp; Company Inc. is letting on-the-go fashion-savvy consumers shop their favorite looks via a mobile-optimized site, as well as opt-in to receive alerts for upcoming sales or offers.</description>
    </item>
    <item rdf:about="http://usablenet.com//internet-retailermerchant-fashions-an-m-commerce-site-with-a-new-york-flair/">
        <dc:format>text/html</dc:format>
        <dc:date>Tue, 21 Jun 2011 05:00:00</dc:date>
        <dc:source>http://usablenet.com</dc:source>
        <title>Internet RetailerMerchant fashions an m-commerce site with a New York Flair</title>
        <link>http://usablenet.com//internet-retailermerchant-fashions-an-m-commerce-site-with-a-new-york-flair/</link>
        <description>Apparel and accessories retailer New York &amp; Co. labels its fashion “polished, on-trend and versatile.” </description>
    </item>
    <item rdf:about="http://usablenet.com//just-style-comnew-nbsp-york-nbsp--amp--nbsp-co-nbsp-unveils-nbsp-mobile-nbsp-site/">
        <dc:format>text/html</dc:format>
        <dc:date>Fri, 17 Jun 2011 05:00:00</dc:date>
        <dc:source>http://usablenet.com</dc:source>
        <title>Just-Style.comNew&amp;nbsp;York&amp;nbsp;&amp;amp;&amp;nbsp;Co&amp;nbsp;unveils&amp;nbsp;mobile&amp;nbsp;site</title>
        <link>http://usablenet.com//just-style-comnew-nbsp-york-nbsp--amp--nbsp-co-nbsp-unveils-nbsp-mobile-nbsp-site/</link>
        <description>Specialty apparel chain New York &amp; Co has launched its mobile commerce site, by teaming up with global technology company Usablenet.</description>
    </item>
    <item rdf:about="http://usablenet.com//internet-retailerstaples-supplies-shoppers-with-a-new-mobile-commerce-site/">
        <dc:format>text/html</dc:format>
        <dc:date>Wed, 15 Jun 2011 05:00:00</dc:date>
        <dc:source>http://usablenet.com</dc:source>
        <title>Internet RetailerStaples supplies shoppers with a new mobile commerce site</title>
        <link>http://usablenet.com//internet-retailerstaples-supplies-shoppers-with-a-new-mobile-commerce-site/</link>
        <description>Staples Inc. has redesigned its m-commerce site, enhancing features and functions to better mirror its e-commerce site.</description>
    </item>
    <item rdf:about="http://usablenet.com//mobile-commerce-dailycrutchfield-nbsp-sees-nbsp-33-7pc-nbsp-jump-nbsp-in-nbsp-conversation-nbsp-rates-nbsp-via-nbsp-paypal/">
        <dc:format>text/html</dc:format>
        <dc:date>Mon, 13 Jun 2011 05:00:00</dc:date>
        <dc:source>http://usablenet.com</dc:source>
        <title>Mobile Commerce DailyCrutchfield&amp;nbsp;sees&amp;nbsp;33.7pc&amp;nbsp;jump&amp;nbsp;in&amp;nbsp;conversation&amp;nbsp;rates&amp;nbsp;via&amp;nbsp;PayPal</title>
        <link>http://usablenet.com//mobile-commerce-dailycrutchfield-nbsp-sees-nbsp-33-7pc-nbsp-jump-nbsp-in-nbsp-conversation-nbsp-rates-nbsp-via-nbsp-paypal/</link>
        <description>Electronics retailer Crutchfield saw a 33.7 percent jump in conversion rates when it offered consumers PayPal as a method of payment on its mobile site versus not offering it.</description>
    </item>
    <item rdf:about="http://usablenet.com//mobile-marketerusablenet-rsquo-s-jason-taylor-discusses-the-future-of-mobile-commerce/">
        <dc:format>text/html</dc:format>
        <dc:date>Wed, 08 Jun 2011 05:00:00</dc:date>
        <dc:source>http://usablenet.com</dc:source>
        <title>Mobile MarketerUsablenet&amp;rsquo;s Jason Taylor Discusses The Future of Mobile Commerce</title>
        <link>http://usablenet.com//mobile-marketerusablenet-rsquo-s-jason-taylor-discusses-the-future-of-mobile-commerce/</link>
        <description>The world’s largest mobile commerce platform company has a bird’s-eye view of how brands, retailers and consumers are turning to smartphones and tablets for fulfilling searching, shopping and buying activity. Does Usablenet see a tipping point for mobile commerce on the horizon?</description>
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    <item rdf:about="http://usablenet.com//mobile-marketermultichannel-mobile-strategy-critical-for-successful-father-s-day-campaign-nbsp-/">
        <dc:format>text/html</dc:format>
        <dc:date>Wed, 08 Jun 2011 05:00:00</dc:date>
        <dc:source>http://usablenet.com</dc:source>
        <title>Mobile MarketerMultichannel Mobile Strategy Critical For Successful Father's Day Campaign&amp;nbsp;</title>
        <link>http://usablenet.com//mobile-marketermultichannel-mobile-strategy-critical-for-successful-father-s-day-campaign-nbsp-/</link>
        <description>Retailers will be making mobile a bigger part of their overall marketing outreach this Father’s Day as they experiment with new tactics and look to mobile to help drive in-store traffic and sales.</description>
    </item>
    <item rdf:about="http://usablenet.com//html5-reportfashion-retailer-asos-turns-to-html5/">
        <dc:format>text/html</dc:format>
        <dc:date>Mon, 06 Jun 2011 05:00:00</dc:date>
        <dc:source>http://usablenet.com</dc:source>
        <title>HTML5 ReportFashion Retailer ASOS Turns to HTML5</title>
        <link>http://usablenet.com//html5-reportfashion-retailer-asos-turns-to-html5/</link>
        <description>Online fashion retailer ASOS.com just made shopping a whole lot more tech-friendly as it announced that it is using a new HTML5 mobile platform in an effort to improve the shopping experience for customers on the go.</description>
    </item>
    <item rdf:about="http://usablenet.com//internet-retailer-nbsp-crutchfield-s-m-commerce-conversion-rate-increases-33-7--after-adding-paypal/">
        <dc:format>text/html</dc:format>
        <dc:date>Mon, 06 Jun 2011 05:00:00</dc:date>
        <dc:source>http://usablenet.com</dc:source>
        <title>Internet Retailer&amp;nbsp;Crutchfield's M-commerce Conversion Rate Increases 33.7% After Adding PayPal</title>
        <link>http://usablenet.com//internet-retailer-nbsp-crutchfield-s-m-commerce-conversion-rate-increases-33-7--after-adding-paypal/</link>
        <description>If Todd Cabell, senior manager of e-commerce at Crutchfield Corp., had any doubt about the wisdom of adding PayPal Mobile Express Checkout to the electronics retailer’s mobile commerce site, it vanished following testing that showed the payment option increased the mobile conversion rate by 33.7% in an April through May  A/B test where some consumers were given the PayPal option and some were not.</description>
    </item>
    <item rdf:about="http://usablenet.com//mashable3-tips-for-better-mobile-seo-nbsp-/">
        <dc:format>text/html</dc:format>
        <dc:date>Fri, 03 Jun 2011 05:00:00</dc:date>
        <dc:source>http://usablenet.com</dc:source>
        <title>Mashable3 Tips for Better Mobile SEO&amp;nbsp;</title>
        <link>http://usablenet.com//mashable3-tips-for-better-mobile-seo-nbsp-/</link>
        <description>Google’s Eric Schmidt recently noted that mobile search is growing much faster than desktop search. As mobile increasingly becomes a primary gateway to the Internet, it is crucial for companies to incorporate forward-thinking SEO practices into their mobile strategies to ensure their mobile sites are easily detected by search engines and found by consumers.</description>
    </item>
    <item rdf:about="http://usablenet.com//computerworldcrutchfield-sees-benefits-from-speedy-mobile-checkout-nbsp-/">
        <dc:format>text/html</dc:format>
        <dc:date>Fri, 03 Jun 2011 05:00:00</dc:date>
        <dc:source>http://usablenet.com</dc:source>
        <title>ComputerWorldCrutchfield Sees Benefits From Speedy Mobile Checkout&amp;nbsp;</title>
        <link>http://usablenet.com//computerworldcrutchfield-sees-benefits-from-speedy-mobile-checkout-nbsp-/</link>
        <description>Crutchfield, an electronics and auto stereo retailer, has found that the easier a smartphone payment technology is for buyers to use, the greater the number of sales. Crutchfield implemented a two-click mobile payment system from online payment provider PayPal last December. The system, called Mobile Express Checkout, eliminates the time and effort needed to input a shipping address and the payment source for a purchase, which are already securely stored with PayPal.</description>
    </item>
    <item rdf:about="http://usablenet.com//computing-co-uk-nbsp-fashion-retailer-moves-to-html5-mobile-platform/">
        <dc:format>text/html</dc:format>
        <dc:date>Thu, 02 Jun 2011 05:00:00</dc:date>
        <dc:source>http://usablenet.com</dc:source>
        <title>Computing.co.uk&amp;nbsp;Fashion Retailer Moves to HTML5 Mobile Platform</title>
        <link>http://usablenet.com//computing-co-uk-nbsp-fashion-retailer-moves-to-html5-mobile-platform/</link>
        <description>Online fashion retailer ASOS.com has announced that it is using a new HTML5 mobile platform in an effort to improve the shopping experience for users on the move.</description>
    </item>
    <item rdf:about="http://usablenet.com//148-apps-nbsp-lifestyle-store-pacsun-introduces-its-own-app/">
        <dc:format>text/html</dc:format>
        <dc:date>Thu, 02 Jun 2011 05:00:00</dc:date>
        <dc:source>http://usablenet.com</dc:source>
        <title>148 Apps&amp;nbsp;Lifestyle Store PacSun Introduces Its Own App</title>
        <link>http://usablenet.com//148-apps-nbsp-lifestyle-store-pacsun-introduces-its-own-app/</link>
        <description>Apps aimed at helping save shoppers money seem to be all the rage at the moment. So Pacific Sunwear (or PacSun as many consumers may recognise it as) has chipped in with their own effort. PacSun offers quite a few features for its customers. There’s push notification which informs consumers when they’re near a PacSun location via the GPS integration. They are then sent targeted messages about any discounts or deals going on at the time. Users can also scan QR codes that are on window displays, in-store advertisements or in magazines. These QR codes then allow the user to listen to music from popular New Zealand rock band, The Naked and Famous, as well as take a look at behind the scenes videos and even acquire coupon codes.</description>
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    <item rdf:about="http://usablenet.com//internet-retailer-nbsp-pacsun-unveils-an-iphone-app-with-plenty-of-powerful-features/">
        <dc:format>text/html</dc:format>
        <dc:date>Thu, 26 May 2011 05:00:00</dc:date>
        <dc:source>http://usablenet.com</dc:source>
        <title>Internet Retailer&amp;nbsp;PacSun unveils an iPhone app with plenty of powerful features</title>
        <link>http://usablenet.com//internet-retailer-nbsp-pacsun-unveils-an-iphone-app-with-plenty-of-powerful-features/</link>
        <description>Most retailers that build a mobile app enable shoppers to browse, search and buy products in a setting far richer than can be provided in an m-commerce site. Pacific Sunwear of California Inc., also known as PacSun, has done just that. But it has done more, adding powerful features and functionality that greatly enhance the mobile commerce experience, the kind that many mobile experts say help keep customers coming back for more.</description>
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    <item rdf:about="http://usablenet.com//promo-magazinemobile-web-a-tidy-fit-for-the-container-store/">
        <dc:format>text/html</dc:format>
        <dc:date>Mon, 23 May 2011 05:00:00</dc:date>
        <dc:source>http://usablenet.com</dc:source>
        <title>PROMO MagazineMobile Web a Tidy Fit for The Container Store</title>
        <link>http://usablenet.com//promo-magazinemobile-web-a-tidy-fit-for-the-container-store/</link>
        <description>Customers who feel the urge to beef up their home storage solutions while they’re away from home can get the products they need over their mobile phones, now that national storage retailer The Container Store has rolled out an mcommerce site offering its entire inventory for purchase over mobile handsets.</description>
    </item>
    <item rdf:about="http://usablenet.com//direct-marketing-news-nbsp-marketers-find-apps--mobile-web-complement-each-other/">
        <dc:format>text/html</dc:format>
        <dc:date>Mon, 23 May 2011 05:00:00</dc:date>
        <dc:source>http://usablenet.com</dc:source>
        <title>Direct Marketing News&amp;nbsp;Marketers Find Apps, Mobile Web Complement Each Other</title>
        <link>http://usablenet.com//direct-marketing-news-nbsp-marketers-find-apps--mobile-web-complement-each-other/</link>
        <description>As smartphones' share of the mobile marketplace rises, marketers have been quick to launch mobile applications that take advantage of the devices' capabilities. Unlike a mobile-optimized website, a mobile application can utilize a phone's camera and accelerometer. But the growth of dynamic coding language HTML5 has enabled mobile sites to match an app's ability to use smartphones' location-based services. Rather than offer exclusively an app or solely a mobile site, marketers such as Pacific Sunwear and Expedia provide both as companion pieces.</description>
    </item>
    <item rdf:about="http://usablenet.com//mobile-commerce-dailypacsun-firms-mobile-strategy-for-teen-retail-business/">
        <dc:format>text/html</dc:format>
        <dc:date>Mon, 23 May 2011 05:00:00</dc:date>
        <dc:source>http://usablenet.com</dc:source>
        <title>Mobile Commerce DailyPacSun Firms Mobile Strategy for Teen Retail Business</title>
        <link>http://usablenet.com//mobile-commerce-dailypacsun-firms-mobile-strategy-for-teen-retail-business/</link>
        <description>Teen fashion retailer Pacific Sunwear of California Inc., better known as PacSun, has further bolstered its mobile credentials with the introduction of an iPhone application geared to handle everything from searching, shopping and buying.</description>
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    <item rdf:about="http://usablenet.com//econsultancymothercare-launches-mobile-commerce-site/">
        <dc:format>text/html</dc:format>
        <dc:date>Fri, 20 May 2011 05:00:00</dc:date>
        <dc:source>http://usablenet.com</dc:source>
        <title>eConsultancyMothercare Launches Mobile Commerce Site</title>
        <link>http://usablenet.com//econsultancymothercare-launches-mobile-commerce-site/</link>
        <description>The user interface was designed in-house, while the site was developed by Usablenet, which has also worked on mobile sites for John Lewis and M&amp;S. </description>
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    <item rdf:about="http://usablenet.com//connected-world-magazineexpedia-goes-mobile-for-happy-travels-nbsp-/">
        <dc:format>text/html</dc:format>
        <dc:date>Fri, 20 May 2011 05:00:00</dc:date>
        <dc:source>http://usablenet.com</dc:source>
        <title>Connected World MagazineExpedia Goes Mobile for Happy Travels&amp;nbsp;</title>
        <link>http://usablenet.com//connected-world-magazineexpedia-goes-mobile-for-happy-travels-nbsp-/</link>
        <description>Travel inherently lends itself well to mobile devices. As the market for business travelers continues to change, leaders in the travel industry are looking for new ways to enhance that experience using things such as location-based services, and mobile devices.</description>
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    <item rdf:about="http://usablenet.com//wall-street-journal-nbsp-retailers-embrace-social-commerce-nbsp-/">
        <dc:format>text/html</dc:format>
        <dc:date>Thu, 19 May 2011 05:00:00</dc:date>
        <dc:source>http://usablenet.com</dc:source>
        <title>Wall Street Journal&amp;nbsp;Retailers Embrace Social Commerce&amp;nbsp;</title>
        <link>http://usablenet.com//wall-street-journal-nbsp-retailers-embrace-social-commerce-nbsp-/</link>
        <description>Retailers are trying to get customers to spend more than just time on Facebook Inc. In the past six months, such companies as Starwood Hotels &amp; Resorts Worldwide Inc., J.C. Penney Co. and GNC Holdings have invited customers to spend money by shopping on company fan pages without ever leaving Facebook.</description>
    </item>
    <item rdf:about="http://usablenet.com//mobile-commerce-daily---expedia--shopnbc--asos-enhance-mobile-sites-via-html5-platform/">
        <dc:format>text/html</dc:format>
        <dc:date>Tue, 10 May 2011 05:00:00</dc:date>
        <dc:source>http://usablenet.com</dc:source>
        <title>Mobile Commerce Daily   Expedia, ShopNBC, ASOS enhance mobile sites via HTML5 platform  </title>
        <link>http://usablenet.com//mobile-commerce-daily---expedia--shopnbc--asos-enhance-mobile-sites-via-html5-platform/</link>
        <description>Expedia, ShopNBC and ASOS are enhancing and simplifying purchase orders via a new HTML5 mobile platform.</description>
    </item>
    <item rdf:about="http://usablenet.com//internet-retailer---usablenet-jazzes-up-its-mobile-commerce-platform-with-html5/">
        <dc:format>text/html</dc:format>
        <dc:date>Wed, 04 May 2011 05:00:00</dc:date>
        <dc:source>http://usablenet.com</dc:source>
        <title>Internet Retailer   Usablenet jazzes up its mobile commerce platform with HTML5  </title>
        <link>http://usablenet.com//internet-retailer---usablenet-jazzes-up-its-mobile-commerce-platform-with-html5/</link>
        <description>HTML5 enables richer mobile web experiences and works on all major mobile devices.</description>
    </item>
    <item rdf:about="http://usablenet.com//internet-retailingusablenet-launches-html5-mobile-platform-and-announces-expedia--shopnbc-and-asos-as-early-adopters/">
        <dc:format>text/html</dc:format>
        <dc:date>Tue, 03 May 2011 05:00:00</dc:date>
        <dc:source>http://usablenet.com</dc:source>
        <title>Internet RetailingUsablenet Launches HTML5 Mobile Platform and Announces Expedia, ShopNBC and ASOS as Early Adopters</title>
        <link>http://usablenet.com//internet-retailingusablenet-launches-html5-mobile-platform-and-announces-expedia--shopnbc-and-asos-as-early-adopters/</link>
        <description>As interest in HTML5 to create more app-like m-websites gathers pace, leading mobile retail site creator Usablenet has rolled out Mobile 2.0, its own HTML5 mobile platform to tap into demand from retailers – driven by their customers – for better mobile web experience.
</description>
    </item>
    <item rdf:about="http://usablenet.com//direct-marketing-news--qr-codes-enhance-the-in-store-experience/">
        <dc:format>text/html</dc:format>
        <dc:date>Sun, 01 May 2011 05:00:00</dc:date>
        <dc:source>http://usablenet.com</dc:source>
        <title>Direct Marketing News  QR codes enhance the in-store experience  </title>
        <link>http://usablenet.com//direct-marketing-news--qr-codes-enhance-the-in-store-experience/</link>
        <description>Retailer Pacific Sunwear placed its first quick response (QR) codes in stores and on print ads in March, linking to a mobile flipbook that allowed consumers to look at its new board short and swimwear lines. The codes allow retailers to enhance consumers' in-store experience while collecting valuable consumer data.</description>
    </item>
    <item rdf:about="http://usablenet.com//readwriteweb---usablenet-launches-html5-mobile-platform-for-brands/">
        <dc:format>text/html</dc:format>
        <dc:date>Wed, 27 Apr 2011 05:00:00</dc:date>
        <dc:source>http://usablenet.com</dc:source>
        <title>ReadWriteWeb   Usablenet Launches HTML5 Mobile Platform for Brands    </title>
        <link>http://usablenet.com//readwriteweb---usablenet-launches-html5-mobile-platform-for-brands/</link>
        <description>Today, Usablenet has launched Usablenet Mobile 2.0, an HTML5 mobile platform targeted towards brands. The new platform brings a rich app-like user experience, says the company, while also allowing its customers to leverage HTML5 technology in order to build cross-device solutions. Currently the platform supports all major mobile operating systems, including iOS, Android, BlackBerry, Nokia and Windows.</description>
    </item>
    <item rdf:about="http://usablenet.com//tmcnet---usablenet-unwraps-industry-s-first-html5-mobile-platform/">
        <dc:format>text/html</dc:format>
        <dc:date>Wed, 27 Apr 2011 05:00:00</dc:date>
        <dc:source>http://usablenet.com</dc:source>
        <title>TMCnet   Usablenet Unwraps Industry's First HTML5 Mobile Platform  </title>
        <link>http://usablenet.com//tmcnet---usablenet-unwraps-industry-s-first-html5-mobile-platform/</link>
        <description>Mobile technology provider Usablenet has released Usablenet Mobile 2.0 (News - Alert), the industry's first HTML5 mobile platform. Delivering a rich, app-like user experience and improved user interface (UI), Usablenet Mobile 2.0 allows brands to leverage the power of HTML5 and benefit from an affordable cross-device solution.</description>
    </item>
    <item rdf:about="http://usablenet.com//mobile-entertainment---usablenet-launches-html5-platform/">
        <dc:format>text/html</dc:format>
        <dc:date>Wed, 27 Apr 2011 05:00:00</dc:date>
        <dc:source>http://usablenet.com</dc:source>
        <title>Mobile Entertainment   Usablenet launches HTML5 platform  </title>
        <link>http://usablenet.com//mobile-entertainment---usablenet-launches-html5-platform/</link>
        <description>Makes app-like user experience available to its 200 plus clients.</description>
    </item>
    <item rdf:about="http://usablenet.com//gomo-news---usablenet-claims-industry-first-html5-mobile-platform/">
        <dc:format>text/html</dc:format>
        <dc:date>Wed, 27 Apr 2011 05:00:00</dc:date>
        <dc:source>http://usablenet.com</dc:source>
        <title>GoMo News   Usablenet claims industry first HTML5 mobile platform    </title>
        <link>http://usablenet.com//gomo-news---usablenet-claims-industry-first-html5-mobile-platform/</link>
        <description>With the release of Usablenet Mobile 2.0, mobile web specialist which focusses on the retail industry, Usablenet, is claiming the industry’s first HTML5 mobile platform. The company says Mobile 2.0 will enable brands to an affordable cross-device solution thanks to HTML5. The platform supports all major mobile operating systems, including Apple i0S, Android, BlackBerry, Nokia and Windows.Optimized features supported by Mobile 2.0 include: – advanced GPS functionality that customises the mobile site experience to the user’s location.</description>
    </item>
    <item rdf:about="http://usablenet.com//mobile-marketing-magazine---usablenet-launches-html5-platform/">
        <dc:format>text/html</dc:format>
        <dc:date>Wed, 27 Apr 2011 05:00:00</dc:date>
        <dc:source>http://usablenet.com</dc:source>
        <title>Mobile Marketing Magazine   Usablenet launches HTML5 platform  </title>
        <link>http://usablenet.com//mobile-marketing-magazine---usablenet-launches-html5-platform/</link>
        <description>Says it enables a richer user interface, and reduces cross-device support costs for more than 200 customers.</description>
    </item>
    <item rdf:about="http://usablenet.com//mobile-commerce-daily--site-testing-is-a-must-with-growing-acceptance-of-mcommerce--experts/">
        <dc:format>text/html</dc:format>
        <dc:date>Mon, 25 Apr 2011 05:00:00</dc:date>
        <dc:source>http://usablenet.com</dc:source>
        <title>Mobile Commerce Daily  Site testing is a must with growing acceptance of mcommerce: experts  </title>
        <link>http://usablenet.com//mobile-commerce-daily--site-testing-is-a-must-with-growing-acceptance-of-mcommerce--experts/</link>
        <description>As consumers become more open to mobile commerce, retailers and brands need to work on ensuring that the mobile site experience matches that of the desktop PC.
</description>
    </item>
    <item rdf:about="http://usablenet.com//retail-systemsusablenet-claims-mobile-first/">
        <dc:format>text/html</dc:format>
        <dc:date>Tue, 05 Apr 2011 05:00:00</dc:date>
        <dc:source>http://usablenet.com</dc:source>
        <title>Retail SystemsUsablenet Claims Mobile First</title>
        <link>http://usablenet.com//retail-systemsusablenet-claims-mobile-first/</link>
        <description>Usablenet has announced the release of Usablenet Mobile 2.0, pitched as the industry’s first HTML5 mobile platform. The platform supports all major mobile operating systems, including Apple i0S, Android, BlackBerry, Nokia and Windows. </description>
    </item>
    <item rdf:about="http://usablenet.com//direct-marketing-news--retailers-clinch-impulse-sales-through-mobile-apps-and-m-commerce-sites/">
        <dc:format>text/html</dc:format>
        <dc:date>Fri, 01 Apr 2011 05:00:00</dc:date>
        <dc:source>http://usablenet.com</dc:source>
        <title>Direct Marketing News  Retailers clinch impulse sales through mobile apps and m-commerce sites  </title>
        <link>http://usablenet.com//direct-marketing-news--retailers-clinch-impulse-sales-through-mobile-apps-and-m-commerce-sites/</link>
        <description>Women's clothing retailer Juicy Couture launched a mobile commerce site just before the holiday season to satisfy the growing number of &amp;#8232;consumers who make purchases on their smartphones. The company, which until November had been &amp;#8232;operating a self-made m-commerce site, worked with technology provider Usablenet to build a mobile-optimized, commerce-friendly destination that had a similar look and feel to its e-commerce page.</description>
    </item>
    <item rdf:about="http://usablenet.com//fast-company--usablenet-selected-as-one-of-the-top-10-most-innovative-companies-in-mobile-by-fast-company-/">
        <dc:format>text/html</dc:format>
        <dc:date>Tue, 01 Mar 2011 06:00:00</dc:date>
        <dc:source>http://usablenet.com</dc:source>
        <title>Fast Company  Usablenet Selected as One of the Top 10 Most Innovative Companies in Mobile by Fast Company.  </title>
        <link>http://usablenet.com//fast-company--usablenet-selected-as-one-of-the-top-10-most-innovative-companies-in-mobile-by-fast-company-/</link>
        <description>Usablenet recognized for its innovation in m-commerce along with other industry leaders such as Foursquare, eBay and Skype.</description>
    </item>
</rdf:RDF>

